Posts

Showing posts with the label seo

Search Engine Marketing Strategies You Will Love in 2018

Image
Search Engine Marketing Brisbane Today, internet users conduct approximately 6.5 billion searches on search engines every day. Most of these searches are new opportunities for potential customers to find your website. The higher you rank on search engines for keywords related to your business, the higher your chances that users will visit your site. Search Engine Marketing (SEM) is one of the most effective techniques that companies can use to grow their businesses online. It is all about being more visible on search engines when potential consumers search for keywords that are linked to your business. Search engine marketing ensures consumers find your products or services first when searching on Google or other search engines. Here are search engine marketing strategies you will love: Some Search Engine Optimization Steps Keyword Research This is the first significant step in any SEM campaign. Keyword research involves using your knowledge of your audienc...

Website Optimisation

Image
Website Optimisation External & Internal As you probably already know, Google ranks pages higher in SERPs (search engine result pages) based on the authority that they command. Links help to build up a page’s authority as well as improve its search engine optimisation (SEO) value. Still, not all kinds of links are created equal. The right kind of links can improve your online reputations whereas using the wrong ones can totally tank it. Ask an experienced website optimisation specialist before starting your  link building campaign . At DC Digital, we like to remind our clients to check the value of links before adding them to their site. The same applies to those linking to their sites as well. It is crucial to check if these links are useful or if they could hurt your  SEO ranking . Here are 4 link building tips to help enhance your website optimisation Build Links with Reviews Reviews provide an effective way to build organic, natural links to your site fr...